Strategy · Audience Research & Insights
Know what your audience responds to before you spend a dollar.
Haven mines paid social ads, organic conversations, comments, trends, and competitor activity — then translates that signal into the language, pain points, and angles your audience actually uses.
5+
Data sources analyzed per research run
Minutes
Research turnaround — not weeks of agency work
10k+
Audience signals processed per report
Everything audience research & insights covers.
Multi-Modal Research
Every channel your audience lives on
Paid social ads, organic content, creator ecosystem signals, and community conversations — analyzed together, not in separate tools.
Language Mining
Their words, not your assumptions
Comments, threads, and reviews surfaced as the exact phrases your audience uses to describe the problem you solve.
Competitor Coverage
What the category is already running
Competitor ads, positioning, and creator partnerships mapped so you know where the whitespace is.
ICP Extraction
Start from your site, not a form
Share your website or a brief and Haven extracts brand voice, audience profile, and positioning conversationally.
Trend Detection
Catch the signal while it's rising
Emerging formats, hooks, and topics in your category — flagged before they saturate.
Reasoning Included
Every insight explains itself
No black-box output. Each finding carries the evidence and reasoning behind it, so your team can pressure-test it.
See audience research & insights on your own brand, live.
Book A DemoHow We Work
One content system. Two ways to run it.
Haven's team runs it
Haven's team runs the research and hands you a synthesized readout — audience profile, language map, competitor landscape, and the angles worth pursuing — as the first phase of every managed engagement.
Explore Done For YouYour team runs it in the platform
Run research on demand inside the platform. Describe your brand, upload a brief, or share your site — Haven does the multi-modal analysis and returns structured findings you can act on the same session.
Explore Self-ServeQuestions
Straight answers.
Where does the research data come from?
Haven analyzes paid social ads, organic social content and conversations, creator ecosystem signals, and competitor activity across the major short-form platforms. Findings always cite what they're based on.
How is this different from a social listening tool?
Listening tools give you dashboards to interpret. Haven translates the signal into creative inputs — messaging angles, audience language, and positioning recommendations — that feed directly into strategy and creator matching.
How long does a research run take?
Minutes, not weeks. Research that traditionally takes an agency multiple weeks happens in a single guided session, and you can re-run it as often as your category shifts.
Get Started
Stop guessing what your audience wants.
See a live research run on your own brand — we'll use your real category, not a demo account.
Book A Demo